We've been on the reviewing side of these decisions

Most advisors in this space focus on the technology. We focus on the decision environment around it, which is the part that determines whether a digital or AI tool moves forward, stalls, or gets rejected.

Briar & Flux is led by a former Government of Alberta and NEOM Health strategy/governance leader with seven years inside the Government of Alberta, translating complex policy, health-system, and technology decisions into executive-ready action.

We started Briar & Flux because responsible healthcare AI adoption depends on decision quality with clear ownership, defensible evidence, and approval pathways that can withstand scrutiny. Good tools get stuck when buyers lack clear approval pathways and vendors do not know how to show up review-ready.

We help healthcare organizations and health AI vendors turn scattered evidence, unclear ownership, and governance uncertainty into usable approval pathways, evidence structures, and decision documents.

Briar & Flux is a founder-led advisory firm supported by a network of legal, privacy, technical, and health-system specialists as needed. We are not technologists, and we are not here to sell AI hype. We make the decision around the technology possible.